Mae Mai

Boldly going where no cellist has gone before…

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Tag Archives: Brand

If you think your music is a difficult sell, try playing a piece of amplified sheet metal.  Jon Silpayamanant as Noiseman433 performing in St. Louis (9 May 2003) during the Rotten Piece 2003 Tour.  Photo by Carol Kelly.

Which Came First, the Music or the Brand?

July 16, 2012by Jon Silpayamanant 3 Comments

As I mentioned in a previous post, if you’ve Branded yourself well, then Marketing (to raise awareness about your music) and Selling (to get gigs) should be much easier to […]

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Aesthetics, Art, Audiences, belly dance, Bellydance, Economics, klingon, klingon music
John Carter could have benefited from better social media marketing, or not...

Social Media Marketing and Diminishing Returns

June 11, 2012by Jon Silpayamanant 10 Comments

Social Media Marketing seems to be all the rage these days with folks touting online engagement and the growing number of folks using sites like twitter, facebook, and other more […]

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Economics, Music
The Wired Cello in the Age of Electronic Encryption

Develop your unique voice, the branding will follow!

February 9, 2012by Jon Silpayamanant 4 Comments

Greg Sandow has been posting a number of blogposts about Branding, but a comment made on his facebook page1 by Frances-Marie Uitti really get’s it right! Instead of studying how […]

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Economics, Music

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Recent Posts

  • Kronos Wartet, Sci-Fi Music, and Defiance
  • The Cello in Video Game Music
  • R.I.P. János Starker
  • Selling “used” digital music and other music licensing issues
  • An Annotated Bibliographic Timeline of “Orchestra Crisis”
  • Why Women Aren’t Equals In New Music Leadership and Innovation

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  • Noiseman433 / Dreadlords / Mu vs Zink / Aaron West @ Mag Bar June 17, 2013
  • IUS Orchestra Summer Pops Concert (New Albany, IN) June 16, 2013
  • Louisa Kleinert & Jon Silpayamanant @ OPEN Gallery (Louisville, KY) June 15, 2013
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